Mitas has announced it will be the general partner for the upcoming 70th World Ploughing Championships, set to take place on September 5-6 in Prague, Czech Republic.
“This partnership reflects our ongoing support for agricultural professionals and their everyday challenges,” said Roberta D’Agnano, global marketing director, Mitas at Yokohama TWS.
“Being part of the World Ploughing Championship that honours dedication and passion for agriculture aligns perfectly with our brand’s mission and is the perfect setting to showcase our commitment to performance, durability, and deep connection to the agricultural world. We look forward to meeting our customers and partners right where their passion comes to life, in the field.”
At the event, the company will have a dedicated stand which will act as both a meeting hub for farmers and professionals, as well as a showcase for its range of tractor tyres.
Among the products on display will be the SFT (Super Flexion Tyre) tyre, designed for high-horsepower tractors and the HC2000, a VF tyre engineered for tractors, sprayers, and spreaders.
