Merlo UK has appointed two new faces to its workforce. Gavin Smith joins as regional sales manager for Scotland, the northeast of England and Northern Ireland, while James Knight has taken the role of marketing coordinator.
Mr Smith joins the company after nearly two decades in the agricultural machinery sector in Scotland. Based near Glasgow, he is well placed to support the dealer network across his territory.
“It’s great to be joining Merlo at such an exciting point in the company’s growth and development across the UK,” said Mr Smith. “I have sold the Merlo brand at dealer level for many years and as such I know the product is excellent. The innovative features and outstanding performance that the Merlo range can offer will appeal greatly to customers far & wide.”
Mr Knight is a recent Masters graduate of Multimedia Journalism at the University of the West of England and comes with a strong background in social media and copywriting.
“I have been absolutely blown away by how welcoming, transparent and open to new ideas Merlo UK have been,” he said. “I am excited to be part of the Merlo family, and look forward to working with the team on marketing projects going forward.”
Gavin Smith 
James Knight
Shaun Groom, general manager of Merlo UK, said: “The appointment of these two industry professionals is a further sign of the Merlo commitment to the UK market.
“At Merlo, we have a clear focus on delivering the very best in innovative products, aftersales support and customer experience. As a family-owned business, we are not only investing in people but UK based facilities too. These considerable investments are being made to ensure we can support the Merlo dealer network and customers across the UK to the highest level.”