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      By Matthew TiltApril 1, 2026
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    BRP makes new UK appointment to optimise dealer programme

    Matthew TiltBy Matthew TiltApril 12, 20241 Min Read
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    ORV-SSV-MY22-Can-Am-Traxter-Base-HD9TR-Tundra-Green-SKU0006WND00-34FR-CE

    Bombardier Recreational Products (BRP) has appointed Richard Gregg as network development advisor for the UK and Ireland, concerning the Can-Am and Sea-Doo brands.

    Richard spent the last four years as BRP’s district commercial manager, managing the Can-Am dealer network in northern England and Scotland.

    Richard Gregg

    Anita Gobbo, BRP regional commercial manager UK, Italy, Ireland and Spain, said: “We are prioritising the growth of our UK and Irish dealer networks and are delighted that Richard Gregg will be spearheading this expansion Richard is well known in both the recreational and utility sectors and his knowledge and contacts will enable him to hit the ground running.

    “His experience working with dealers in his previous role will also help him cherry pick the very best dealers that will be an asset to the brands they take on. His passion for BRP will provide new dealers with insights into the breadth of products available to them and the benefits their addition will bring to their businesses in the short, medium and long term.”

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    Matthew Tilt
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    Machinery editor for Farm Contractor & Large Scale Farmer. Matt has worked as an agricultural machinery journalist for five years, following time spent in his family’s Worcestershire contracting business. When he’s not driving or writing about the latest farm equipment, he can be found in his local cinema, or with his headphones in, reading a good book.

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