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      March 2026 issue available now

      By Matthew TiltMarch 2, 2026
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      February 1, 2026
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    Simon Richard Ltd appoints new sales manager

    Matthew TiltBy Matthew TiltMay 1, 20241 Min Read
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    Northern area sales manager Richard Fairnie, left, and Will Davies

    Will Davies has joined Simon Richard Ltd as the southern area sales manager.

    Commenting on the new hire, Simon Richard said: “Will has a huge wealth of knowledge and respect within the agricultural and groundcare markets. I first met him twenty-eight years ago when we were both working for a batwing and flail manufacturer. He then went to work for a John Deere dealer and since then has been working with another manufacturer whose range also included batwings and flail wowers.

    “We as a company are known for our range of flail mowers and batwings so Will’s wealth of knowledge and experience is a perfect fit to expand sales in our Muthing flail and mower range, the market leading range of Reform banking tractors and our new and exciting heavy duty Sauerburger batwing rotary mowers.”

    For more information go to www.simon-richard.co.uk

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    Matthew Tilt
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    Machinery editor for Farm Contractor & Large Scale Farmer. Matt has worked as an agricultural machinery journalist for five years, following time spent in his family’s Worcestershire contracting business. When he’s not driving or writing about the latest farm equipment, he can be found in his local cinema, or with his headphones in, reading a good book.

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