Launched last year, Valtra’s G Series tractors have once again been recognised for its design, taking home the iF Design Award in the vehicles category for product design.
Following success at the Red Dot Design Awards and the Tractor of the Year 2021 competition, the G135 model was the only tractor to be awarded at this years iF competition, with the jury praising the machine as the best overall package in its category.
“I have to say, winning in the highly competitive iF Design Award competition with the completely new Valtra G135 is really quite stunning. Never before has the same machine managed to grab an award at both the Red Dot and iF design awards, but that’s exactly what happened on Valtra’s 70th anniversary, which is undeniably a very nice cherry on top of the party cake!” commented Kimmo Wihinen, industrial design & user experience manager at Valtra.
“It was also particularly nice that the jury praised not only the successful and unique design of the G Series but also its functionality. These are ultimately work machines, and we really focus a lot of attention on usability and work efficiency, which also has a big impact on the daily lives and work of our customers. For example, the very low engine cover, the narrow front frame, the large panorama window and the easy-to-use interface are not just design considerations. Above all, they contribute towards an agile, compact and productive front-loader tractor,” Mr Wihinen said.
