Farm Contractor & Large Scale Farmer
    Twitter LinkedIn
    • FREE Email Newsletters
    • About Us
    • Advertise
    • Subscribe
    • Contact Us
    Twitter LinkedIn
    Podcast
    Farm Contractor & Large Scale Farmer
    • News
      • Arable & Agronomy
      • Dealership News
      • Environmental Land Management Scheme/Policy
      • Event News
      • Health & Safety
      • Machinery
      • People
      • World News
    • Farm Machinery
      • Amenity & Maintenance
      • Cultivations
      • Drilling
      • Grassland Equipment
      • Harvesting
      • Muck & Slurry
      • Sprayers
      • Telehandlers
      • Tractors
      • Tractor of the Year
      • Tyres & Tracks
      • Whatever happened to?
    • Precision Farming
    • Markets & Policy
    • Profiles
      • National Arable and Grassland Awards
      • Company Profiles
      • Reader Profiles
    • Livestock
      • Beef
      • Dairy
      • Sheep
    • Magazines
      1. February 2026
      2. January 2026
      3. December 2025
      4. November 2025
      5. 2025 Agritechnica preview
      6. October 2025 issue
      7. September 2025 issue
      8. August 2025 issue
      9. 2025 Drills and Seeds supplement
      10. July 2025 issue
      11. June 2025 issue
      12. Cereals event guide 2025
      13. May 2025 issue
      14. April 2025 issue
      15. March 2025 issue
      16. 2025 Tyre Developments supplement
      17. February 2025 issue
      18. National Arable and Grassland Awards supplement
      19. January 2025 issue
      20. December 2024 issue
      21. November 2024 issue
      22. October 2024 issue
      23. September 2024 issue
      24. August 2024 Issue
      25. 2024 Drills and Seeds supplement
      26. July 2024 Issue
      27. Cereals Supplement
      28. June 2024 Issue
      29. May 2024 Issue
      30. April 2024 Issue
      31. Tyres and Tracks Supplement
      32. March 2024 Issue
      33. National Arable & Grassland Award – Meet the Finalists
      34. February 2024 Issue
      35. January 2024 Issue
      36. December 2023
      37. Agritechnica Preview Supplement
      38. November 2023
      39. October 2023
      Featured

      February 2026 issue available now

      By Matthew TiltFebruary 1, 2026
      Recent

      February 2026 issue available now

      February 1, 2026

      January 2026 issue available now

      January 5, 2026

      December 2025 issue available now

      December 1, 2025
    • Events
    • Podcast
    Farm Contractor & Large Scale Farmer
    Grassland Equipment

    New Holland takes home medal in EIMA Technical Innovation Awards

    Matthew TiltBy Matthew TiltOctober 23, 20243 Mins Read
    Facebook Twitter LinkedIn Email

    A new guidance system for New Holland’s T4 FNV specialist tractors has received a Technical Innovation Award ahead of the EIMA International event.

    Developed to help address a lack of skilled operators in specialist applications, the Advanced Vision Assisted Guidance is a Lidar-based system and manages steering within crop rows and at row ends, as well as controlling the implement.

    As a result, New Holland states that it is effective, even in areas where GPS signal may not be available or are not suitable. The benefits include increased safety and comfort for the operator, while the increased precision means reduced environmental risk and enhanced performance from crop inputs.

    Using the Lidar system, it can recognise row ends and develop a path to perform headland turns, with several different path shapes available. A collision check mechanism means that the system will advise the operator if a headland turn cannot be completed.

    When linked to an Isobus implement, the system can also control certain functions, such as right and left section control through the row.

    Carlo Lambro, brand president, New Holland said: “We are honoured to receive this EIMA Technical Innovation award for a development which represents a clear step toward further automation of integrated tractors and implements to support our farmers.

    “It underlines our commitment to investing in and advancing automation technology, and our continuous efforts in research and development, aimed at supporting farmers’ everyday work. Such awards not only validate our dedication but also motivate us to keep pushing the boundaries of innovation to better serve agriculture.”

    Further mentions

    New Holland also received two mentions in the Technical Innovation Awards for its CR Seed Terminator and FR CropSpeed systems.

    CropSpeed is designed to help forage harvester operators run their machines at full capacity without the risk of blockages. It uses a spout-mounted radar sensor to monitor crop flow speed.

    Should the speed drop significantly, a warning is issued to the operator to reduce the forward speed to limit the risk of a blockage. If the ejection speed drops further, feed roll operation will automatically stop to minimise the impact on the crop flow channel.

    The Seed Terminator, developed by the Australian firm of the same name, can be integrated into CR8.90/90 combine harvesters and uses a multi-stage hammer mill to kill weed seeds that are ejected from the cleaning shoe.

    This eliminates the risk of seeds germinating and provides a mechanical solution to reduce stocks within the weed bank, and limit pressure in future seasons.

    According to the company, a key feature of this is the ability to adjust the aggressiveness from the cab.

    For more information go to www.newholland.com

    Tweet
    Share
    Share
    Pin
    Share. Facebook Twitter LinkedIn Email
    Previous ArticleFarming Unions voice concern over potential changes under Labour
    Next Article UK farmers look to Sukup drying silos from McArthur BDC
    Matthew Tilt
    • Twitter
    • LinkedIn

    Machinery editor for Farm Contractor & Large Scale Farmer. Matt has worked as an agricultural machinery journalist for five years, following time spent in his family’s Worcestershire contracting business. When he’s not driving or writing about the latest farm equipment, he can be found in his local cinema, or with his headphones in, reading a good book.

    Read Similar Stories

    Amazone AutoSpread offers step up in fertiliser application

    February 16, 2026

    Sustainable Foods London offers plenty of answers, but little farmer engagement

    February 9, 2026

    New nutrient planning tool made available to growers

    February 4, 2026
    Most Read Stories

    Colour sorting to boost farmer income

    February 16, 2026

    Claydon system proves benefits on Norfolk farm

    February 16, 2026

    Selecting maize for the field, not the farm

    February 16, 2026
    Farm Contractor & Large Scale Farmer

    The UK's leading agricultural machinery journal

    Twitter LinkedIn
    © 2024 MA Agriculture Ltd, a Mark Allen Group company

    Privacy Policy | Cookies Policy | Terms & Conditions

    • Farmers Weekly
    • AA Farmer
    • Poultry News
    • Pig World

    Type above and press Enter to search. Press Esc to cancel.