Farm Contractor & Large Scale Farmer
    Twitter LinkedIn
    • FREE Email Newsletters
    • About Us
    • Advertise
    • Subscribe
    • Contact Us
    Twitter LinkedIn
    Podcast
    Farm Contractor & Large Scale Farmer
    • News
      • Arable & Agronomy
      • Dealership News
      • Environmental Land Management Scheme/Policy
      • Event News
      • Health & Safety
      • Machinery
      • People
      • World News
    • Farm Machinery
      • Amenity & Maintenance
      • Cultivations
      • Drilling
      • Grassland Equipment
      • Harvesting
      • Muck & Slurry
      • Sprayers
      • Telehandlers
      • Tractors
      • Tractor of the Year
      • Tyres & Tracks
      • Whatever happened to?
    • Precision Farming
    • Markets & Policy
    • Profiles
      • National Arable and Grassland Awards
      • Company Profiles
      • Reader Profiles
    • Livestock
      • Beef
      • Dairy
      • Sheep
    • Magazines
      1. March 2026
      2. 2026 Tyre Developments supplement
      3. February 2026
      4. January 2026
      5. December 2025
      6. November 2025
      7. 2025 Agritechnica preview
      8. October 2025 issue
      9. September 2025 issue
      10. August 2025 issue
      11. 2025 Drills and Seeds supplement
      12. July 2025 issue
      13. June 2025 issue
      14. Cereals event guide 2025
      15. May 2025 issue
      16. April 2025 issue
      17. March 2025 issue
      18. 2025 Tyre Developments supplement
      19. February 2025 issue
      20. National Arable and Grassland Awards supplement
      21. January 2025 issue
      22. December 2024 issue
      23. November 2024 issue
      24. October 2024 issue
      25. September 2024 issue
      26. August 2024 Issue
      27. 2024 Drills and Seeds supplement
      28. July 2024 Issue
      29. Cereals Supplement
      30. June 2024 Issue
      31. May 2024 Issue
      32. April 2024 Issue
      33. Tyres and Tracks Supplement
      34. March 2024 Issue
      35. National Arable & Grassland Award – Meet the Finalists
      36. February 2024 Issue
      37. January 2024 Issue
      38. December 2023
      39. Agritechnica Preview Supplement
      40. November 2023
      41. October 2023
      Featured

      March 2026 issue available now

      By Matthew TiltMarch 2, 2026
      Recent

      March 2026 issue available now

      March 2, 2026

      2026 Tyre Developments supplement available now

      March 2, 2026

      February 2026 issue available now

      February 1, 2026
    • Events
    • Podcast
    Farm Contractor & Large Scale Farmer
    Beef

    Genus ABS to acquire 51% of In Vitro Brazil

    chrislyddonBy chrislyddonFebruary 18, 20152 Mins Read
    Facebook Twitter LinkedIn Email

    Genus ABS, the world leader in bovine genetics, reproduction services, and artificial insemination technologies, today announces that it has signed an agreement for the acquisition of 51% of In Vitro Brasil S.A. (IVB®).

    IVB is a leading biotechnology company focused on the production of bovine embryos through in-vitro fertilization (IVF). IVB is based in Brazil and operates in 13 countries, including the United States, Colombia, and Uruguay.

    This transaction strengthens Genus ABS’s global leadership in the development and delivery of differentiated bovine genetics through the introduction of IVF technology. With Genus ABS’s support and established global presence, IVB will be well-positioned to meet the growing demand for IVF in the dairy and beef industries—enabling farmers to accelerate genetic improvement in their herds.

    “This partnership allows us to offer our customers within these 13 countries a comprehensive genetic solution with real world economic benefits,” said Saskia Korink, ABS Chief Operating Officer. “The acquisition of IVB provides Genus ABS with a significant opportunity to enhance the genetic offering provided to our customers. As a global leader in its field, IVB has proven success in delivering IVF solutions to both dairy and beef customers. In the future we hope to extend this opportunity to the remaining countries in which we operate,” said David Dunlop, EMEA Marketing Director, Genus ABS.

    IVB was established in 2002 by José Henrique F. Pontes, currently CEO of IVB, to meet the need for bovine IVF technology from commercial dairy and beef producers in Brazil. Today, IVB is the primary commercial provider of bovine IVF embryos with a leading presence in Brazil, the globe’s largest bovine IVF market, and a growing presence in other Latin American countries and the United States.

    “This transaction combines the world’s leading bovine IVF technology company with the premier bovine genetics company,” said Jose Henrique—who will continue as CEO of IVB within Genus ABS. “We share common values in being pioneers in the industry with a strong focus on translating technical capability into value for customers.”

    Tweet
    Share
    Share
    Pin
    Share. Facebook Twitter LinkedIn Email
    Previous ArticleArla: growth due to investment, brand strength and farmer owners
    Next Article First Milk introduces new milk pricing mechanisms
    chrislyddon

    Read Similar Stories

    Hi-Spec to introduce new diet feeder at Royal Highland

    June 16, 2025

    Livestock ban from Hungary and Slovakia after confirmed foot and mouth case

    March 10, 2025

    Campaign launched to battle against bluetongue

    March 5, 2025
    Most Read Stories

    ‘Just for fun’ diversification pays dividends

    March 17, 2026

    Getting ready to forage

    March 16, 2026

    Safety app updates mitigate audit burden

    March 16, 2026
    Farm Contractor & Large Scale Farmer

    The UK's leading agricultural machinery journal

    Twitter LinkedIn
    © 2024 MA Agriculture Ltd, a Mark Allen Group company

    Privacy Policy | Cookies Policy | Terms & Conditions

    • Farmers Weekly
    • AA Farmer
    • Poultry News
    • Pig World

    Type above and press Enter to search. Press Esc to cancel.