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    Dealership News

    Merlo expands dealer network with CC Agri

    Matthew TiltBy Matthew TiltNovember 11, 20241 Min Read
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    left to right: Craig Footman, regional sales manager, Merlo UK Ltd, Karl Arndt, sales manager and Chris Coleman, managing director, CC Agri Ltd.

    Merlo has extended its dealer network with the appointment of Norfolk-based Chris Coleman Agricultural Engineering (CC Agri).

    “This strategic appointment underscores Merlo UK’s commitment to providing our agricultural sector customers with strong and comprehensive coverage across North and West Norfolk, Cambridgeshire and South Lincolnshire”, says Owen Buttle, national sales manager, Merlo UK,

    “We are delighted to welcome CC Agri to the Merlo dealer network.”

    CC Agri was founded in 2021 and has delivered engineering support for a wide range of machinery, initially starting with sugar beet harvesters. The company now employs four highly trained engineers and a full time salesman.

    “We are thrilled by this partnership with Merlo,” adds Chris Coleman, managing director of CC Agri

    “Joining the Merlo dealer network and adding a telehandler franchise to our product range enables us to enhance our existing product offerings and provide our customers with even greater value and service. We look forward to a successful collaboration.”

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    Matthew Tilt
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    Machinery editor for Farm Contractor & Large Scale Farmer. Matt has worked as an agricultural machinery journalist for five years, following time spent in his family’s Worcestershire contracting business. When he’s not driving or writing about the latest farm equipment, he can be found in his local cinema, or with his headphones in, reading a good book.

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