Bulith Wells dealership Smithfield Tractors has announced it will end its relationship with John Deere after 30 years.
John Deere has already covered the area, with Charlies Ag and Turf and Tallis Amos Group expanding their sales area to support Smithfield’s customer base.
Dealer principal Tim Hughes took over the dealership from his father Mike, in 1996, just as the company was awarded the John Deere franchise. He says that the business will continue to operate a complete sales and service operation for its other franchises.
“Looking back, there’s been a lot of change during our time selling green and yellow machines,” says Tim. “They have become higher specification and continue to be able to do more, which is what my customers have demanded.
“Features such as AutoTrac GPS guidance are very popular, even in our area where many of our customers are small, family enterprises or hill farms. They see the value of it to their bottom line.”
Gwyn Dobbs, Mark Hammond and Trevor Williams have been at the company for more than 30 years, with Gwyn and Mark having worked there for 40. The pair received awards from the Royal Welsh Show Society for their long service to agriculture in July.
“I want to thank my team for their hard work, dedication, and high standards,” says Tim. “I also want to thank our customers for their continued loyal business over the past three decades. I have no doubt that John Deere’s high standards will continue with Tallis Amos Group and Charlies Ag and Turf.”
John Deere division sales manager Will McKnight thanked Smithfield Tractors for their tireless work supporting John Deere’s customers. “We are extremely grateful for the loyalty and service Tim and his team have shown during their time working with John Deere,” he said.