Farm Contractor & Large Scale Farmer
    Twitter LinkedIn
    • FREE Email Newsletters
    • About Us
    • Advertise
    • Subscribe
    • Contact Us
    Twitter LinkedIn
    Podcast
    Farm Contractor & Large Scale Farmer
    • News
      • Arable & Agronomy
      • Dealership News
      • Environmental Land Management Scheme/Policy
      • Event News
      • Health & Safety
      • Machinery
      • People
      • World News
    • Farm Machinery
      • Amenity & Maintenance
      • Cultivations
      • Drilling
      • Grassland Equipment
      • Harvesting
      • Muck & Slurry
      • Sprayers
      • Telehandlers
      • Tractors
      • Tractor of the Year
      • Tyres & Tracks
      • Whatever happened to?
    • Precision Farming
    • Markets & Policy
    • Profiles
      • National Arable and Grassland Awards
      • Company Profiles
      • Reader Profiles
    • Livestock
      • Beef
      • Dairy
      • Sheep
    • Magazines
      1. January 2026
      2. December 2025
      3. November 2025
      4. 2025 Agritechnica preview
      5. October 2025 issue
      6. September 2025 issue
      7. August 2025 issue
      8. 2025 Drills and Seeds supplement
      9. July 2025 issue
      10. June 2025 issue
      11. Cereals event guide 2025
      12. May 2025 issue
      13. April 2025 issue
      14. March 2025 issue
      15. 2025 Tyre Developments supplement
      16. February 2025 issue
      17. National Arable and Grassland Awards supplement
      18. January 2025 issue
      19. December 2024 issue
      20. November 2024 issue
      21. October 2024 issue
      22. September 2024 issue
      23. August 2024 Issue
      24. 2024 Drills and Seeds supplement
      25. July 2024 Issue
      26. Cereals Supplement
      27. June 2024 Issue
      28. May 2024 Issue
      29. April 2024 Issue
      30. Tyres and Tracks Supplement
      31. March 2024 Issue
      32. National Arable & Grassland Award – Meet the Finalists
      33. February 2024 Issue
      34. January 2024 Issue
      35. December 2023
      36. Agritechnica Preview Supplement
      37. November 2023
      38. October 2023
      Featured

      January 2026 issue available now

      By Matthew TiltJanuary 5, 2026
      Recent

      January 2026 issue available now

      January 5, 2026

      December 2025 issue available now

      December 1, 2025

      2025 Agritechnica preview supplement available now

      November 2, 2025
    • Events
    • Podcast
    Farm Contractor & Large Scale Farmer
    Event News

    Cereals’ New Era Theatre looks for answers to successful farming future

    Matthew TiltBy Matthew TiltMay 13, 20223 Mins Read
    Facebook Twitter LinkedIn Email
    E42A5555

    How we collect and use data, how farming businesses can stack up financially and environmentally, and how growers can make the most out of novel markets are questions that need answers in the short- and long-term of this industry.

    The Cereals Event, which takes place on the 8th and 9th of June, near Duxford, Cambridgeshire, will be looking to provide answers with its New Era Theatre seminars, which will cover new industry-wide initiatives to support farmers in transitioning their businesses to a sustainable future.

    Profitable arable farming will be the subject of a session chaired by Johann Tasker. “It will look at how growers can ensure their business is on a sure footing at a time of rapidly rising costs and volatile commodity prices,” he said.

    “It is about replacing lost farm income from BPS. We will look at increasing business resilience and securing a more sustainable future for farms, financially and environmentally. We will have speakers from across the combinable crops sector including farm business consultants and agronomists.”

    The unprecedented level of political, economic and legislative change for farmers has led to the development of Environment Bank’s Habitat Banks. The chairman, Professor David Hill, CBE, will chair a session on biodiversity net gain, explaining the concept of Habitat Banking and how landowners can secure a long term income through the delivery and management of diverse habitats.

    “There are a lot of misconceptions concerning biodiversity net gain. We are not looking for prime arable land which we need to feed the country. We are looking at more unproductive land – Grade 3 or 4 where there is a greater chance of biodiversity generating a better income for the landowner,” he said.

    “We will explain how we differ from a traditional brokerage model and outline the process for landowners,” he says. “This includes site assessments and land management agreements, guaranteed payments, expert support through our ecologists, and ownership retention.”

    Will Oliver, who took home the Cereal Grower of the Year 2022 at the National Arable and Grassland Awards, will speak on how he is driving efficiencies on-farm in a session chaired by Yagro’s co-founder Dan Jolly.

    Rather than following his gut, he measures metrics like nitrogen use efficiency and how this varies between fields. He also applies nitrogen at variable rates and looks at the differences between digestate, chicken manure and artificial N and their impact on input costs.

    “What is measured can be managed,” said Mr Oliver, who is questioning each decision made on-farm in 2022 and 2023, exploring field, variety and crop performance and understanding how the attitude to risk and rates applied can have an impact.

    The Cereals Event will be held near Duxford, Cambridgeshire on 8-9 June 2022. For more information or to purchase tickets visit the relaunched website at www.cerealsevent.co.uk.

    Tweet
    Share
    Share
    Pin
    Share. Facebook Twitter LinkedIn Email
    Previous ArticleZeus announces acquisition of Canadian distributor Agri-Flex
    Next Article Hutchinsons advises growers on the oilseed rape varieties available this autumn
    Matthew Tilt
    • Twitter
    • LinkedIn

    Machinery editor for Farm Contractor & Large Scale Farmer. Matt has worked as an agricultural machinery journalist for five years, following time spent in his family’s Worcestershire contracting business. When he’s not driving or writing about the latest farm equipment, he can be found in his local cinema, or with his headphones in, reading a good book.

    Read Similar Stories

    Merlo celebrates 45 years of telehandler innovation

    January 6, 2026

    Ag-drive launches multiple languages

    December 22, 2025

    J Riley Beet Harvesters to hold working demonstrations in January

    December 15, 2025
    Most Read Stories

    Conagri to debut Bron brand in the UK

    January 9, 2026

    Can Kia EVs find a place on UK farms

    January 9, 2026

    Tractor registrations in December hit ten year low

    January 9, 2026
    Farm Contractor & Large Scale Farmer

    The UK's leading agricultural machinery journal

    Twitter LinkedIn
    © 2024 MA Agriculture Ltd, a Mark Allen Group company

    Privacy Policy | Cookies Policy | Terms & Conditions

    • Farmers Weekly
    • AA Farmer
    • Poultry News
    • Pig World

    Type above and press Enter to search. Press Esc to cancel.