Agronomy firm ProCam has made two new appointments to bolster its technical support to UK arable and livestock farmers.
Forage crop specialist, Hayley Wellings, joins as the company’s new technical seed specialist, while Phil Burrell, formerly of Yara International, joins as ProCam’s new plant health business manager.
Hayley Wellings lives on a family farm in Herefordshire which grows arable crops and cider apples alongside grassland, maize and fodder beet for finishing beef cattle.
She joins ProCam from Agrii where she was the company’s forage technical specialist. Before this she worked as a forage crop nutritionist for Timac Agro Solutions and Mole Valley Forage Services: roles in which she helped customers to maximise the performance of their livestock through improved forage production.
In her role as technical seed specialist, Hayley will provide technical support and advice to ProCam’s agronomists and customers throughout the UK in relation to variety and mixture selection, crop establishment and utilisation of forage crops, cover crops and environmental mixtures from ProCam’s Field Options Performance Seeds range.
Commenting on her new role, Hayley explained that the biggest gains in forage and livestock production come from making the best cropping and variety choice decisions. “Having worked in both the nutrition and seed selection sides of forage production – as well as having plenty of on-farm livestock experience – I’m thrilled to join a business that provides the best crop production advice and real-world solutions to farmers so that their businesses can become more efficient and more sustainable.”
Phil Burrell joins ProCam from Yara International where he held several commercial and technical roles, the most recent being the company’s head of crop nutrition services. Prior to this he was Yara’s technical and portfolio manager for Europe, the Nordic states and Oceania. He has also worked as an agronomist and has been BASIS and FACTS qualified since 2003 and 2005 respectively.
In his role as plant health business manager, Phil will work closely with ProCam’s technical and agronomy teams to maximise the company’s crop nutrition and nutrient use efficiency offerings including mainstream fertilisers, foliar applied products, biostimulants, and biofertilisers.
Commenting on his appointment, Phil said what really appealed to him about the ProCam business structure was the fact the business is privately owned. “This means decisions can be made quickly when they are right for the business and its customers.
“Customer service is at the heart of everything ProCam does,” he explains. “This is so important and is summed up the ProCam ethos of ‘people not processes.’”