Farm Contractor & Large Scale Farmer
    Twitter LinkedIn
    • FREE Email Newsletters
    • About Us
    • Advertise
    • Subscribe
    • Contact Us
    Twitter LinkedIn
    Podcast
    Farm Contractor & Large Scale Farmer
    • News
      • Arable & Agronomy
      • Dealership News
      • Environmental Land Management Scheme/Policy
      • Event News
      • Health & Safety
      • Machinery
      • People
      • World News
    • Farm Machinery
      • Amenity & Maintenance
      • Cultivations
      • Drilling
      • Grassland Equipment
      • Harvesting
      • Muck & Slurry
      • Sprayers
      • Telehandlers
      • Tractors
      • Tractor of the Year
      • Tyres & Tracks
      • Whatever happened to?
    • Precision Farming
    • Markets & Policy
    • Profiles
      • National Arable and Grassland Awards
      • Company Profiles
      • Reader Profiles
    • Livestock
      • Beef
      • Dairy
      • Sheep
    • Magazines
      1. July 2025 issue
      2. June 2025 issue
      3. Cereals event guide 2025
      4. May 2025 issue
      5. April 2025 issue
      6. March 2025 issue
      7. 2025 Tyre Developments supplement
      8. February 2025 issue
      9. National Arable and Grassland Awards supplement
      10. January 2025 issue
      11. December 2024 issue
      12. November 2024 issue
      13. October 2024 issue
      14. September 2024 issue
      15. August 2024 Issue
      16. 2024 Drills and Seeds supplement
      17. July 2024 Issue
      18. Cereals Supplement
      19. June 2024 Issue
      20. May 2024 Issue
      21. April 2024 Issue
      22. Tyres and Tracks Supplement
      23. March 2024 Issue
      24. National Arable & Grassland Award – Meet the Finalists
      25. February 2024 Issue
      26. January 2024 Issue
      27. December 2023
      28. Agritechnica Preview Supplement
      29. November 2023
      30. October 2023
      Featured

      July 2025 issue available now

      By Matthew TiltJuly 9, 2025
      Recent

      July 2025 issue available now

      July 9, 2025

      Cereals event guide 2025 available now

      June 20, 2025

      June 2025 issue available now

      June 2, 2025
    • Events
    • Podcast
    Farm Contractor & Large Scale Farmer
    Beef

    The Stabiliser Cattle Company deploys new agtech to enhance breed performance

    John SwireBy John SwireApril 13, 20213 Mins Read
    Facebook Twitter LinkedIn Email

    The Stabiliser® Cattle Company, the leader in UK suckler beef genetics, has introduced new livestock management software into its high-performance breeding programme.

    AgriWebb’s mobile app and insight-led dashboards are being introduced to its 110 breeders, called Multipliers, who manage over 12,000 breeding cattle. The software makes it easier to record performance data on Stabiliser’s animals, and view numerous insights including weight records and pedigree traits. It is speeding up data collection and providing evidence to support Stabiliser’s selection of the best available genetics.

    Within the partnership agreement, all Stabiliser producers will have discounted access to the software in order to track animal performance on their own farms. This will help maximise their productivity and support wider data collection on the breed, supporting Stabiliser’s aim to continuously improve the economic efficiency of its herd.

    “The technology is immediately saving us time,” said Seth Wareing, business manager. “All animal performance data will be centralised, no matter the location of our farmers using the app – a big win for us compared to previously awaiting manual spreadsheets from around the country. AgriWebb will really be an advantage to commercial producers, as we will have greater insight to make better decisions with these cattle in mind.”

     

    Sian and Llion Jones
    Sian and Llion Jones

    Llion and Sian Jones, Moelogan Fawr in Llanrwst, Wales record 13 cattle performance traits as Multipliers, and these are submitted to Stabiliser for analysis and Estimated Breeding Value (EBV) formation. Records made in the field are immediately synced whenever internet connectivity is available, ensuring information is accurate and up to date.

    Sian Jones said: “In the past, simply recording animal weights was a tedious task – taking tag numbers and weights, then spending evenings in the office, transferring that information onto a computer. Now when we come to the office, we are looking at the data and making decisions based on it, instead of just inputting it and forgetting about it. That’s a big bonus.”

    Campbell Mauchan, UK country manager at AgriWebb, said: “Stabiliser are breeding better cattle that are going to help the bottom line of producers – and lifting overall productivity is what we’re all about. Farmers who buy Stabiliser cattle can use AgriWebb to prove performance and bolster it – they’ll have data-based evidence and can continue recording in the same spirit. If you’re buying into a breed that’s intended to help the productivity of your farm, then we can help you prove it and do more of it.”

    Through the partnership, anyone with stabiliser cattle receives 20% off AgriWebb annual plans. For more information visit https://www.agriwebb.com/uk/stabiliser-cattle/

    Tweet
    Share
    Share
    Pin
    Share. Facebook Twitter LinkedIn Email
    Previous ArticleNew Honda UTV Pioneer 520
    Next Article Launch of new Valtra tractors and precision loading app
    John Swire

    Read Similar Stories

    Funded vet visits to help farmers tackle endemic diseases

    June 26, 2025

    Spread-a-Bale launches new high performance spreader

    June 23, 2025

    Hi-Spec to introduce new diet feeder at Royal Highland

    June 16, 2025
    Most Read Stories

    Versatile dribble bar provides precise application

    July 9, 2025

    Focus on farm safety with new award

    July 9, 2025

    Sheep-dipping business helps fight scab

    July 9, 2025
    Farm Contractor & Large Scale Farmer

    The UK's leading agricultural machinery journal

    Twitter LinkedIn
    © 2024 MA Agriculture Ltd, a Mark Allen Group company

    Privacy Policy | Cookies Policy | Terms & Conditions

    • Farmers Weekly
    • AA Farmer
    • Poultry News
    • Pig World

    Type above and press Enter to search. Press Esc to cancel.