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    Arable & Agronomy

    Vitalroot Vitality Challenge launched by UPL

    Vicky LewisBy Vicky LewisSeptember 13, 20232 Mins Read
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    Vitalroot

    Crop protection manufacturer, UPL, is offering 50 farmers 20 hectares of Vitalroot each, in what they call the Vitalroot Vitality Challenge to demonstrate the value of the product in improving crop health.

    UPL claim that Vitalroot stimulates root growth and increases tiller numbers, which leads to improved nutrient uptake, drought tolerance and higher yields. They recommend that it be applied from two leaves until the beginning of tillering, which often combines with early post-emergence herbicide applications.

    Gemma Nokes, UPL’s head of marketing in the UK and Ireland, said: “The active ingredient is Goactiv, mixed with P and K to make Vitalroot. It is an oligosaccharide that kick-starts enzyme activity, stimulating the plant’s metabolic pathways. This gets the plant moving at a key time, producing bigger root systems and more tillers, which translates to higher yields.

    “We are delighted by Vitalroot’s performance in trials this year, and we feel the best way to demonstrate this to growers is by offering them the product to trial on their farms. To enter the Vitalroot challenge, farmers must enter their details online or find the link through UPL’s website. After the deadline on the 30th of September, we will send the eligible farmers the product in time to be applied this autumn.”

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