At its annual dealer conference, held at Crewe Hall, Cheshire, Merlo UK welcomed dealers from its construction and agricultural networks for two days of market insights, financing options and updates to marketing, aftersales, training and product development.
Shaun Groom, Merlo UK’s general manager commented “We’ve packed a lot into our conference this year. It’s been a fantastic opportunity to share our vision for working together with our dealers, thank them for their support, and together, look forward to embracing the opportunities and innovations that lie ahead in 2025.”
The event also saw the company’s Dealer of the Year awards handed out, in a presentation hosted by Jenny Radcliffe.
- Parts Dealer of the Year: Cooks Midlands Ltd
- Service Dealer of the Year: Southwest Handling Ltd
- AG Sales Dealer of the Year: Wiltshires
- CE Sales Dealer of the Year: BH Plant Sales
- Overall Dealer of the Year: D.A. Forgie
There was also a series of long service awards handed out to recognise dealer commitment to the Merlo brand.
- 5 Years: W.M. Rose & Sons Ltd
- 15 Years: Kemp Engineering
- 20 Years: Lister Wilder Ltd
- 30 Years: Ramsay & Jackson Ltd and Ancroft Tractors
For more information go to www.merlo.co.uk
