The CESAR (Construction Equipment Security and Registration) Scheme has announced that in November this year, the 500,000th machine fitted with the security marking system rolled off the production line.
The scheme, powered by Datatag and owned by the Construction Equipment Association (CEA) and the Agricultural Engineers Association (AEA), was launched in 2007 to combat machinery theft across the industry.
Today, a reported 85% of new construction and agricultural machinery in the UK is fitted with the system as standard. Thanks to the introduction of the new Emissions Compliance Verification (ECV) product, the scheme can now be used for security and emissions identification and also asset management. It’s this evolution that has enabled CESAR to reach this milestone.
Team members from the CEA, AEA, and Datatag met at one of the Midlands CESAR dealers, Sharmans Of Stamford, to celebrate the achievement. Stephen Howarth, AEA’s agricultural economist, attended the event and commented: “It’s great to reach such a great milestone for the Scheme and to celebrate it with a successful agricultural dealer.”
Dave Luscombe, CEA’s head of special projects, was also delighted to be able to celebrate this landmark achievement: “The idea that we would one day achieve half a million pieces of construction plant and agricultural machinery, that would be protected with CESAR when the Scheme was launched back in 2007, was just a dream for everyone involved. Today we can all celebrate that dream becoming a reality and I would like to thank every one of our manufacturer members for the support that they have shown for CESAR over the years. Today we celebrate what has been achieved and look forward to achieving further success in the future with both CESAR and the ECV (Emissions Compliance Verification) Scheme.”
Managing director of Datatag, Kevin Howells added: “Our technology has been supporting the Scheme for nearly 15 years and has helped to create a proven deterrent for theft of construction and agricultural machinery. This milestone is an outstanding achievement and we look forward to celebrating the 1,000,000th machine in the not too distant future!”
The success of CESAR in deterring theft comes from the multi-layered technologies supplied by Datatag. These include uniquely numbered tamper-evident triangular ID plates, hidden RFID transponders, microscopic Datadots and a unique forensic solution.
Once fitted, these solutions are said to be almost impossible to remove and when recorded on the Datatag database are accessible to police 24/7. Another benefit is the 20% discount offered by leading insurance providers.