Cefetra Grain has launched a new marketing campaign to promote the work of its supply chain and export operations.
A series of videos were published on its export work, including the involvement of partners such as hauliers, port authorities and inspection companies, to showcase the team effort required.
The videos include drone footage taken at Ipswich Docks and feature the loading process conducted by the grain trader, including 3,350 tonnes of locally grown feed barley, while other videos show 2,900 tonnes of malting barley being loaded in Southampton, bound for Antwerp, and the company’s specialist arm Premium Crops loading 3,300 tonnes of UK HEAR rapeseed.
The accompanying LinkedIn posts say: “We work with a variety of partners to keep the supply chain operating. All loads are tested at the Port before they are loaded onto vessels.
“Our trusted partnerships with our hauliers, the port authorities and inspection companies ensure the flow of grain onto vessels happens smoothly and efficiently and we know the quality on-board.”
The company is also highlighting its work with a series of social media posts, including details on the scale of its stores.
Simon Wilcox, manager – UK Farm Grain Origination, said: “We are pleased to promote the work of our supply chain partners in delivering high quality services for customers, throughout the export process which is part of the core of our business.
“As a leading supply chain manager for grains and animal feed raw materials, we work with an array of partners so it is fantastic to showcase their contributions in these social media updates to show the scale of our business and the vital relationships we rely upon every week.”